TRANSACTION TALK

TRANSACTION TALK
ERIC SIGMAN AND JENNIFER FOX
Welcome to Transaction Talk. Business broker Jennifer Fox and attorney Eric Sigman team up to provide a 360-degree view of the current Boston business for-sale market. From buying and selling to franchising and everything in between, Transaction Talk breaks down the deal process from a business, brokerage, and legal perspective. A resource for business owners, buyers and entrepreneurs, Transaction Talk offers interviews and real-life deal experiences from industry experts and key transaction players.
Get the inside scoop on what's trending in today's economy.

RECENT EPISODE

Is getting answers from a seller like pulling teeth—or an open, transparent conversation? Buy-side expert Steve Smith says deal success often hinges on one critical factor: tone. Today, your hosts, Jennifer Fox and Eric Sigman, are joined by Steven Smith from Business Transfers & Strategies.
Steven shares insights on how business owners can establish credibility when selling their company, from the perspective of a buy-side broker. He discusses how buyers evaluate trust through transparency, consistent information, and professional preparation. He offers practical tips, including maintaining an open tone, responding promptly to inquiries, and disclosing business shortcomings early to avoid surprises.
Emphasizing honesty and mutual respect, Steven explains how these practices build buyer confidence, facilitate financing, and help ensure a successful transaction. To learn more about the buyer's perspective on judging a seller's credibility, including Steven's tip of the day, don't miss this episode of Transaction Talk!


Scott S., MA
"The 'Transaction Talk' Podcast is an exceptional podcast that has quickly become a favorite of mine. It offers a refreshing exploration of the process of selling your business. Each podcast provides valuable lessons that business owners can learn from and apply to their own businesses."

James C., MA
"The 'Transaction Talk' Podcast delivers objective advice and guidance that every business owner needs to embrace prior to selling their business. A true blueprint for success!"

Nancy G., CT
“This is one of my favorite new podcasts. There is great content backed with real-life experiences. If you are a business owner or looking to buy a business you need to start listening to this podcast.”
